A very cool interview conducted by MovementU alum Geo Rockwell. Fitrilla is his website. He focuses on advice for entrepreneurs, specifically those in the fitness industry. We discuss a number of things on the business end of things including my experience as an athlete and entrepreneur and the crossover between the two in building a brand, getting sponsorship, creating a workshop, marketing and the bottomline:
LIVE YOUR PASSION
SURROUND YOURSELF WITH GREAT PEOPLE
GET EDUCATED
GET PREPARED
AND
GET AFTER IT
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Click HERE to view the entire post on Fitrilla.com.
It begins...
Landing sponsors like Under Armour and TRX have their perks, but it starts with building a brand around yourself. You must be living and breathing your passion.
Jessi Stensland is an amazing endurance athlete. She has competed in the Olympic trials and has raced professionally around the world.
Along with her successful endurance career she has developed a seminar to help athletes move, feel and perform better called MovementU. Learn how she developed the course and her brand in the interview below…







